Let’s say you want to launch a product or service in Brazil or Portugal but you’re not sure about the name or tagline. Or maybe your client wants to get a better insight into Portuguese-speaking markets – how they tick, what grabs their attention or what online trends have got people talking (and tweeting, and sharing). Before launching a new product or campaign, it is wise to check its viability.
We help our clients by providing a cultural check for brand names and also creating sensitivity and pop culture reports, which include an overview of the content produced by influencers, social media users, Youtubers, TV, music, streaming platforms and everything in between. The insights provided by our Pop Reports can be mind-blowing and are perfect for pitches. What are you waiting for?
The Pop Reports are available in two formats—slides and video. Have a look at this Pop Report we created recently to get an idea of what you can get.